The Era of Water Purification Knowledge Popularization: The Water Purifier Market and Consumers on The Road to Metamorphosis

The Era of Water Purification Knowledge Popularization: The Water Purifier Market and Consumers on The Road to Metamorphosis

A lighthouse of knowledge illuminates the new way of purchasing decisions

The widespread popularization of healthy drinking water knowledge of water purifiers in the international arena is like a bright lighthouse, guiding the way for consumers in the sea of water purifier purchasing. In the past, consumers faced with a wide range of water purifier products on the market, often feel lost and confused, the purchase decision is mostly subject to advertising gimmicks or the temptation of low prices.
Nowadays, however, with the knowledge of healthy drinking water deeply rooted in people’s hearts, consumers have begun to explore the core performance of water purifiers.
They take the initiative to learn different filtration technologies, such as reverse osmosis (RO) technology can efficiently remove heavy metals and small impurities, ultrafiltration technology in the retention of minerals while filtering macromolecules of organic matter, activated carbon adsorption technology can effectively remove residual chlorine and odor.
Consumers can choose the right water purifier according to their family’s water quality, members’ health needs and financial strength. For example, families in hard water areas tend to choose RO water purifiers with powerful water softening functions; while families concerned about mineral intake may prefer ultrafiltration water purifiers.
This knowledge-based rational purchasing decision has led to a profound change in the product landscape of the water purifier market, with technologically advanced, high-quality products that meet the needs of the market gradually emerging to take up a larger share of the market.

The Era of Water Purification Knowledge Popularization: The Water Purifier Market and Consumers on The Road to Metamorphosis